Supporting the initiative is a TV ad featuring a couple about to leave a bar. A woman, donning a "warning sign" shirt, confronts her male companion, asking if he's really OK to drive. He's thinking of taking the back roads home, which is a sure sign he's not 100% in control. He agrees and calls a cab. Warning Sign is thrilled. "Probably OK isn't OK," closes the video, created by Cog NYC.
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