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Publishers Making Pennies From Third-Party Distribution

In the first half of 2016, the average premium publisher generated $7.7 million in revenue from distributing their content on third-party platforms like Facebook and Google. That’s according to Business Insider, citing a report from premium publisher trade body Digital Content Next. That figure is “equivalent to around 14% of [publishers’] overall revenues in the period,” BI writes.

Read the whole story at Business Insider »

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