Havas Offers Inclusive Message For New Year: No, Not 1937's

In response to 2017’s “unprecedented rejection of the establishment, isolationism, a surge in nationalism and xenophobia,” Havas has released an animated New Year’s greeting that fundamentally is about inclusion and acceptance. The video, done in the style of a 1930s era Max Fleischer classic, is intended to evoke that period, says the film’s writer Christophe Coffre, noting: “2017 looks like it’s going to be a return to the 1930s.

“I wanted to make a simple child-like short,” he adds, noting: “So I chose cartoons, which are funny and escapist. And so as to make a distinction with the 1930s, I opted for wacky electric music that sounds modern.”

View it below.



2 comments about "Havas Offers Inclusive Message For New Year: No, Not 1937's".
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  1. John Grono from GAP Research, February 3, 2017 at 5:44 p.m.

    Thanks Joe.   Thanks Havas Paris.   Thanks Christophe Coffre.

    What a lovely little ray of sunshine amongst the massing dark clouds.

    Ne pas répéter les erreurs du passé.                           

  2. Tom Messner from BONACCOLTA MESSNER, February 6, 2017 at 7:56 a.m.

    so le pen versus fillon.....which of the two is more likely to spur a return to the '30s, the vendean or the breton? one may bring you closer to the 1830s

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