Around the Net
ASA Needs To Toughen Broadband Ad Rules, MPs Warn
- The Drum, Thursday, March 9, 2017 8:41 AM
The ASA needs to toughen its broadband advertising guidelines according to a Westminster debate. Under current laws, the ASA polices broadband advertising and enforces rules around the speeds that can be advertised. Conversely internet service providers (ISPs) need only provide advertised speeds to 10% of their customers as part of the widely utilised caveat, ‘up to’.
