Blowfish believes it has THE actual hangover cure that's FDA regulated and contains pretty common ingredients like aspirin, caffeine and effervescence.
Humanaut created a campaign for the hangover helper that includes a revamped website, a pair of online videos and display banners that really speak to consumers: "For when you're medically alive, but mentally dead."
Online videos illustrate the consequences of a previous night's epic time. A man tries to type at this computer as an octopus squeezes his head. "You look like ass," says a no-nonsense co-worker. The man takes Blowfish and gets his head back.
The next video features a woman making copies with a toilet bowl on her head. Blowfish is "for when you feel like dying, but you have to do stuff."