• by Sara Guaglione , April 17, 2017

Bloomberg Media’s licensing and distribution business is expanding its content offerings to include four new packages, available for global licensing across platforms.

Publishers will be able to license news articles with integrated photos and graphics in four news verticals: Technology, Energy, Health & Science and Evergreen.  

Bloomberg Media Distribution provides business and financial news, photos, video and data to publishers, broadcasters and other companies.

The division has group licensing deals with Hearst Newspapers, American City Business Journals and the McClatchy Co.

Last October, Bloomberg Media also signed a new third-party content partnership to distribute content from The Hollywood Reporter, Billboard, El Financiero and STAT. Bloomberg Media Distribution now offers licensing of business, technology, entertainment, music, lifestyle and health news from these publishers to Bloomberg’s client base.

The four new content packages will help expand Bloomberg Media's reach.

The Technology package covers news on tech products, leaders and companies, including key CEO, executive and analyst interviews. It will also cover technology launches and event coverage, for conferences such as CES, TechCrunch Disrupt and SXSW.

The Energy package covers power, coal, oil, gas and alternate energy sources.

The Health & Science package includes reporting from medical research and health care and pharma industry news. The offering combines content from Bloomberg and STAT.

The Evergreen package offers context to business, economic and cultural trends that "have a long shelf life in the public consciousness," according to a statement.

Bloomberg Media's distribution business reaches more than 130 countries.