Accenture Interactive has promoted Jamie Posnanski to head of digital content.
The firm’s content operation has over 7,000 employees globally spanning strategy, creative and production, management, distribution and other disciplines within the sector.
He replaces Donna Tuths, who has left the company to explore other career opportunities.
As part of his remit Posnanski will be in charge of Accenture Interactive’s new 10,000 square foot studio in New York that serves as a showcase for new content-driven experiences (including AR/VR). It also functions as a production hub for clients.
Previously Posnanski was managing director. He joined Accenture in October 2012 with the acquisition of avVenta Worldwide.