Digital Engagement Index

On Saturday (6/24) and Sunday (6/25), Ford posted two YouTube videos comparing the 2017 Ford Focus model to the 2017 Honda Civic and the 2017 Hyundai Elantra. Between Saturday and Sunday the two videos garnered 381K views, helping the American automotive company climb to the #7 spot on the leaderboard with a 19% increase in digital engagements. 

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