FCB Shanghai is reshuffling its leadership team ahead of the departure of current China CEO, Ed Bell, as he takes on a client-side job next month.
Josephine Pan, currently managing director of FCB Shanghai, is promoted to CEO of FCB Shanghai, making her one of the few female agency CEOs in the region. She first joined the agency as business director for Beiersdorf Greater China in 2013. In September 2014, she was promoted to general manager of FCB Shanghai and in October 2016, she was named the agency’s managing director, overseeing the office’s local and global business, including key clients NIVEA and Levi’s.
“Since joining FCB in 2013, Josephine has proven herself as a strong and trusted leader whom clients, both local and global, have come to rely on. Her strong performance – combined with her experience working closely with Ed and our Greater China leadership over the last few years – made her the perfect candidate for this job,” said FCB Worldwide CEO Carter Murray.
Concurrently, Dennis Lam, FCB’s current managing director of South China, will add the role of FCB chief growth officer for Greater China to his duties. Based in Hong Kong, Lam's new position is focused on growing the network’s client base across the region. Prior to joining FCB, Lam spent 11 years at JWT Hong Kong, where he rose to general manager and played a lead role in developing strategy for brands such as HSBC and Nikon.