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Businesses Covet Space On Blue Freeway Offramp Signs
- Jalopnik, Thursday, July 6, 2017 8 AM
Drive down any major interstate in the U.S., and you’ll see big blue signs decorated with business logos near most exits. Here’s who decides which businesses make it on the signs, and how much it all costs. Called interstate logo signs or specific service signs, these ubiquitous big blue billboards are godsends to weary travelers searching for gas, food, or lodging close to the highway.
