Shane Atchison, POSSIBLE global CEO, who recently announced that he would leave the company following WPP’s decision to merge it with sibling agency Wunderman, will join Domo as CMO. The firm provides cloud-based data and business solutions.
Jason Burby, POSSIBLE’S president of the America’s region, will also join Domo, as CCSO (“chief customer success officer”).
When they confirmed their departure last week, Atchison and Burby said they would remain at POSSIBLE through the end of the year.
“I’ve known Shane and Jason since the [Adobe subsidiary] Omniture days and they were the most progressive and like-minded agency partners with whom we ever worked,” stated Josh James, Domo founder and CEO. “Shane and Jason have always understood that when it comes to digital businesses, it’s not really about the data – it’s what you do with the data that is important. As we help organizations realize the new way to work, the expertise that Shane and Jason bring will add tremendous value to our business and to the business of our customers.”