Around the Net

'Love Island' Helps ITV Win Over Elusive Young Audience

  • Campaign, Thursday, July 20, 2017 9:38 AM
It may have got chins wagging on the gossip columns for its x-rated content but Love Island is being credited with bringing an elusive young audience to ITV. Campaign has been crunching viewer numbers and the ITV2 show is helping the channel attract more viewers ages 16-24 than last year -- an achievement that bucks the trend of a general decline in young viewers.

Read the whole story at Campaign »

Next story loading loading..