Katie Ford is leaving her role as president, managing director at Publicis Media-owned Spark Foundry to join Amobee as chief client officer.
In her new role, Ford is tasked with raising awareness of Amobee's marketing platform with brand and agency clients.
Ford will also work alongside newly named CTO Shouvick Mukherjee to deliver clients new services and product offerings. As CTO, Mukherjee, who previously served at Walmart Labs and Yahoo, will lead the company’s data science, engineering and technology teams.
Since acquiring Amobee in 2012, SingTel has invested more than $1 billion in the firm, including the recent acquisition of Turn earlier this year for $310 million.