Around the Net

What If More Brands Follow P&G And Cut Ad Budgets?

Marketing Week has been catching up with P&G to fine the FMCG giant is adamant it has felt no ill-effect of cutting advertising budgets. The site asks the question of whether this is a trend that may continue. Could more brands follow in P&G's footsteps and slash budgets? What would the impact be?

Read the whole story at Marketing Week »

Next story loading loading..