Around the Net

Apple Shielded iPhone X From Media's Critical Eye

To promote the iPhone X, Apple tried a novel PR strategy, which included “prioritizing early access to the iPhone X for YouTube personalities and celebrities over most technology columnists,” The Wall Street Journal reports. For better or worse, “The change in strategy meant the iPhone X … got less testing than most of its predecessors before reviews could be published,” The Journal writes.

Read the whole story at The Wall Street Journal »

Next story loading loading..