- Campaign, Thursday, December 21, 2017 6:52 AM
Marriott will become the first brand to trial new technology that gives the illusion of holographic style outdoor posters by beaming light in to a viewer's eye,
Campaign reveals. Someone has
to be in the right place to see the image and, tonight, that is on the Southbank in London, next to the ITV studios. Passers-by will see a Marriott logo float above The Thames.
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