In what it said was the first of several licensing deals to come, Timex has signed with the NFL to create a collection of watches for each of the league’s 32 teams. The company
said the Timex Tribute NFL Collection is the first license in Timex' new sports business division. Additional professional sports leagues and colleges will be available in early 2018,
according to Timex.
Read the whole story at NYSportsJournalism.com »
