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Paddington Was Not To Blame For A Poor M&S Christmas

  • Campaign, Friday, January 12, 2018 10 AM
M&S Chief Executive, Steve Rowe, had told Campaign that he is not blaming the retailer's Christmas campaign featuring Paddington, coinciding with the launch of the Paddington 2 movie. Food sales were down 0.4% while clothing and home sales slipped 2.8% in the final quarter of the year. Instead a poor October shoulders most of the responsibility, Rowe believes.

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