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Special Olympics 50th Amplifies 'Inclusion Revolution'

The Special Olympics is celebrating its 50th anniversary with a multi-media campaign (TV, Internet, digital) and bolstered by the Special Olympics World Games USA in Seattle and the Special Olympics Unified (Soccer) Cup in Chicago. Partners include Coca-Cola, Bank of America, Mattel, Microsoft, the NFL, Procter & Gamble, Toyota and Voya. Also involved will be athletes including Apolo Anton Ohno, Michael Phelps and Yao Ming.

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