Schmidt Named Global Chief Executive Officer At IPG's Cadreon
- by Steve McClellan @mp_mcclellan, March 14, 2018
Ad tech platform Cadreon, part of IPG Mediabrands has appointed Erica Schmidt global chief executive officer.
Previously Schmidt was executive vice president, managing director, North America at Cadreon.
In her new role Schmidt will focus on the global development and management of IPG’s programmatic offering.
Schmidt will report to Arun Kumar, global chief data & marketing technology officer, IPG Mediabrands.
