• by Wayne Friedman , March 27, 2018

CBS -- with massive “60 Minutes” ratings, and strong NCAA Tournament viewing -- easily won the latest broadcast TV week.

CBS’ “60 Minutes” -- including its high-interest Stormy Daniels interview -- pulled a massive 22 million viewers (and a 4.0 rating among 18-49 viewers) in Nielsen’s live-plus-same day time-shifted viewing metric. It easily won top program for the week.

CBS took the next two big program spots with NCAA late-round men’s college basketball games (Kansas State-Kentucky and Syracuse-Duke). Together, they averaged 10.8 million viewers and a 2.6 average rating among 18-49 viewers.

For the week ending March 25, CBS’ prime-time average viewers came to 7.5 million (1.5/6 in 18-49 viewers), followed by NBC at 5.3 million viewers (1.0/4 in 18-49); ABC at 4.8 million viewers (1.0/4); Fox at 2.7 million viewers (0.7.3); Univision at 1.5 million (0.5/2); Telemundo at 1.1 million (0.4/2); and The CW, 900,000 viewers (0.3/1).

Overall through 26 weeks of the season, NBC still leads -- thanks to its Winter Olympics and Super Bowl -- both among total viewers and 18-49 demographics. It is averaging 9.7 million viewers and a 2.4 rating/10 share among 18-49 viewers.

CBS and Fox are next, with CBS at 9.04 million (1.6/6 in 18-49) and Fox at 5.3 million (1.6/6), followed by ABC at 5.9 million (1.5/6); The CW at 1.7 million (0.6/2); Univision at 1.6 million (0.5/2); and Telemundo at 1.3 million, (0.5/2).

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