The brands have announced the partnership will expand to feature “MasterChef Junior” beginning this season.
New elements include branded content that extends to in-magazine, online and on-air features, and a sweepstakes for the MasterChef Junior Experience.
The winner will tour the “MasterChef Junior” set, with travel and accommodations paid, a one-year subscription to CookingWithMasterChef.com and a copy of the first “MasterChef Junior” cookbook.
One on-air feature appeared last week during the episode’s Mystery Box Challenge, which was sponsored by Family Circle.
Contestants were challenged to create desserts using natural sweeteners rather than sugar. The top three recipes will be published in the May 2018 issue of Family Circle.
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