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Google Forcing 'Tectonic Shifts' In Search

  • LinkedIn, Wednesday, May 9, 2018 3:27 PM
After waking up to an earthquake on Tuesday morning in Southern California, Steve Gibson tells us what shook him shortly after while watching the Google I/O live stream. There are a few things he couldn't shrug off, namely the impact Google Assistant will have on the search industry. He shares thoughts on what happens to a typical paid search campaign when the return on the query is no longer a list of textual paid and organic results, and how visual search changes the way people use cameras. 

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