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WNBA Launches Campaign Aimed At Female Empowerment

In what may be regarded as one of the biggest cause-marketing season-long initiatives tied to a pro league, the WNBA has launched “Take a Seat, Take a Stand,” a women and girls empowerment program that will grow throughout the year and beyond. Beginning with the start of the season on May 18, for each ticket purchased, the WNBA will donate $5 to one of six organizations working with the league (of each fan's choosing). 

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