Days Inn by Wyndham won’t stand for the buzzkill of vacation rain.
The hotel brand is protecting summer trips from ill-timed drizzle with its exclusive Days InnBrella, a first-of-its-kind umbrella that blocks rainfall while simultaneously emitting lit-from-within LED beams to brighten even the dreariest days.
This custom-created portable beam of happy is an overcast day’s worst enemy, thanks to light therapy-like illumination radiating from the inside, according to the brand. Rain stays out and sunshine stays in, making for brighter days no matter where your travels take you, the brand details in a press release.
"Each day has so much to offer and at Days Inn we believe nothing—not even gloomy weather—should ruin a hard-earned vacation,” said Patrick Breen, senior vice president, brand operations for Days Inn by Wyndham in the release. “A little travel confidence, like the promise of sun-inspired rays at your fingertips, can go a long way in helping travelers seize every day and max out their travel fun. With Days InnBrella, if it rains, it can still shine.”
The hotel chain claims the “Inn-ovation” is the first-ever umbrella to emulate the principles of LED light therapy, which research shows can help boost energy levels and improve mood. Each generates more than 4,000 lux, giving guests boosts of energy and perking up gray days through uplifting illumination.
Guests at Days Inn hotels in some of America's rainiest cities can power up the Days InnBrella during their stays when the weather tries to dampen summer fun including Seattle, Portland, New York, Houston, Raleigh, Miami, Memphis and New Orleans. The brand is also giving away a limited number to travelers on its Twitter handle.