• by Laurie Sullivan  @lauriesullivan, July 23, 2018

Google’s parent company Alphabet reported second-quarter revenue on Monday of $32.7 billion versus the $32.171 billion expected by a Thomson Reuters consensus estimate. Earnings per share (EPS) adjusted came in at $11.75 versus $9.59, respectively.

Revenue from Google properties came in at $23.2 billion, up from $18.2 billion in the year-ago quarter. This quarter, network member properties brought in $4.8 billion. Google reported ad revenue of $20.087 billion, up from $22.672 billion. Other bets came in at $145 million, up from $97 million in the year-ago quarter.

The European Union earlier this month hit Google with an antitrust fine for what it calls abuse of the dominance of the Android mobile operating system. While Google plans to appeal the charges, the company still took a hit on earnings per share.

EPS came in at $11.75 -- excluding the impact of the fine -- but including the impact, EPS came in at $4.54.

Paid clicks on Google properties rose 58% in the quarter compared with a year ago, and the cost per click fell by 22%. Impressions on Google Network Member properties rose 1% and the cost per impression rose 14%.

This year, eMarketer expects Google to gain a 31% share of total worldwide ad revenue, generating $84.69 billion in net digital ad revenue worldwide. In comparison, Facebook -- a distant second -- will take an 18% share.

Google also will remain the dominant player in worldwide search ad spend, with 59% of the $119.69 billion search market worldwide. For display, Google comes in at No. 3 behind Facebook and Alibaba, owning 10.5% of the $130.26 billion global display market in 2018. And as for mobile, the analyst firm estimates Google will take one-third of the $183.83 billion worldwide mobile ad market. Facebook comes in at No. 2 with a 24% share.