Dentsu In Deal To Buy Agency Whitespace

Dentsu has reached a deal to acquire Edinburgh, Scotland-based creative agency Whitespace. Terms weren’t disclosed.

Following the acquisition, Whitespace will remain a standalone agency within Dentsu Aegis Network North, contributing to the network’s business efforts throughout the UK, according to the company.  

The shop was founded in 1997 and is overseen by  Iain Valentine and Phillip Lockwood-Holmes, managing partners.

The agency offers specialized services in brand strategy, digital production, content and integrated campaigns spanning mobile, augmented reality and virtual reality with a staff of 70.

Whitespace had revenues of about $5 million last year. On its website, the agency showcases work for clients like Sainsbury’s Bank, Highland Park water and tourism marketer Visit Scotland.

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