The NBC Universal Television Network has launched a review for its estimated $140 million media buying and planning account, according to sources. Requests for proposals, due back to the client on
Friday, were sent to more than a dozen media and general-service agencies, sources said. The account is said to cover all NBC-owned properties, which include channels CNBC, MSNBC, USA, SciFi, Bravo
and Telemundo.
Read the whole story at Adweek, July 21, 2005 »
