Florida Dominating Google Political Ad Buys


In what is shaping up to be one of the most hotly contested Senate seats this fall, Florida has dominated political ad spending on Google, according to a state-by-state analysis published by Statista.

The analysis, which goes back to May 31, the date Google began making political ad spending data available, shows the Sunshine State taking in nearly twice as much as the next biggest political ad spending state: Tennessee.

“In April, Florida Governor Rick Scott announced that he would challenge incumbent U.S. Sen. Bill Nelson in November and he has spent $324,00 on 356 ads since the end of May,” the Statista report notes. “By comparison, Nelson has only spent $150,200, less than half that.”

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