The Martin Agency has promoted Matt Mattox from group strategy director to group account director, charged with leading the GEICO account.
Mattox has been a key player in the planning department at The Martin Agency for nearly a dozen years, most recently holding the position of senior vice president, group planning director for the GEICO account.
“Behind every creative campaign is a strategic foundation that gets people talking,” said Amy Furman, senior director of marketing for GEICO. “Matt is relentlessly curious and wired to challenge conventional thinking – a hallmark of GEICO’s philosophy.”
Mattox replaces Ben Creasey, who left the agency last month.