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Ikea Launches Kama Sutra-Inspired Furniture Guide

Ikea is offering "The Ikea Kåma Sutra: The Ultimate Guide to Bedroom Satisfaction,” an illustrated shoppable online catalog offering inspiration for bedroom furniture and décor. The catalog offers a lighthearted, tongue-in-cheek approach to helping consumers achieve "satisfaction in the bedroom" and showcasing real-life applications of its products, according to Marketing Dive. Featured positions include "The Lotus Flower" for people who want to connect with nature and "The Doggy Style" for those who sleep with their pets nearby.



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