U.S. Remains The Biggest Global Ad Growth Driver, By Wide Margin

The U.S. remains the world's biggest advertising market and will for at least the foreseeable future. According to just-released estimates from Zenith's March 2019 quarterly ad outlook, the U.S. is projected to add $32.1 billion to the global ad economy between 2018 and 2021, which is twice the contribution of …


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