Fortnite, the wildly popular social gaming app, is having a profound impact on the media consumption of American consumers, and now a new report from National Research Group (NRG) benchmarks it.
The study, "Fortnite, The New Social Media?," is based on a survey of 1,500 American consumers conducted …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.