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ASA Reminds 'Love Island' Contestants To Be Clear On Influencer Campaigns

  • Campaign, Thursday, July 25, 2019 8:55 AM
The ASA is offering "Love Island" contestants pre-emptive advice on the influencer opportunities that may come their way. Campaign reports the regulator is reminding participants in the show that they must be transparent when they have been paid for a post, preferably through the use of the #ad hashtag.

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