Constant Contact Offers Marketing Platform For SMBs

Constant Contact is moving beyond email and will now offer a full marketing platform to small businesses, the company announced  Monday.

SMBs can avail themselves of an AI-powered website builder that includes LogoMaker, ecommerce stores, G Suite productivity tools and custom domain options. 

The objective is to “make the journey for small business owners less complex,” by bringing together websites, domains, ecommerce and email marketing tools to states Jeff Fox, CEO of Endurance International Group Inc., parent company of Constant Contact.  

SMBs can add a free online store or a blog and build their brand with a logo, domain and personalized Gmail address, the company says. 

The new package includes:

  • Free custom logos for enhanced branding
  • Custom domain names and G Suite productivity tools 
  • Audience expansion tools that sync contacts from websites and stores to email marketing
  • Free online stores, with shopping cart, payment, tax and inventory management functionality
  • Simplified analytics to help small business owners optimize their sites and stores 
  • Mobile-friendly websites that include free SSL encryption
  • A global content delivery network for Google-friendly sites

The Unsplash.com image library with 550,000 free images. 

In addition, the company is offering paid options with expanded analytics and ecommerce functionality. Also available is a free domain name for one year with select plans.

 

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