'Inc.' Magazine Partners With Synchrony On 15-Page Spread

Entrepreneur-focused Inc.Magazine has partnered with financial-services company Synchrony on a feature spread. 

The 15-page spread, which appears in the November issue out this week, is Inc. Magazine’s first flip issue — the sponsored spread is on the back of the magazine. 

The reverse cover will introduce the 10 small business owners chosen as part of the “Synchrony Pillars Project.” 

The project celebrates small business leaders across the country who are working to help boost their local economies and strengthen their communities.

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Each of the 10 businesses and their owners are profiled in the feature.

The chosen “Pillars” range from a sewing shop owner in Glendora, California to an auto-repair business in Boise, Idaho.

Founded in 2017, the Synchrony Pillars Project had its biggest investment in the contest this year. The company invited each winner to a three-day summit in New York City and provided financial grants to grow their businesses.

Agency Giant Spoon partnered with Synchrony to conceptualize the Pillars Project and create the Inc. Magazine feature deal.

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