Local sponsored search will grow far more quickly than online local advertising overall, according to a new report by research company Borrell Associates. The local online ad spend will climb to $4.78
billion next year--up from an estimated $3.73 billion this year, predicts Borrell Associates Inc. But paid local search will nearly triple, climbing to a predicted $907 million next year from $347
million this year, according to the report. -- Wendy Davis
