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Chobani Set To Launch Oat Drinks Next Year

The "top seller of yogurt in America," Chobani, in January will premiere "an entirely new product category, called Chobani Oat," with  "four oat drinks—plain, vanilla, chocolate, and plain extra creamy—that approximate milk," reports Fast Company. The company is betting it can leverage its resources "to do for oat-based products what [it] once did for Greek yogurt: Take them mainstream."

Read the whole story at Fast Company »

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