Ford, Lincoln, Partner With Nationwide To Reward Safe Driving

Ford and Lincoln are working with Nationwide to offer an insurance program for connected vehicles designed to reward safe driving. 

Customers can opt in and share driving data with Nationwide using vehicle connectivity to take advantage of usage-based insurance benefits, saving drivers up to 40%. 

Signing up is conducted on the FordPass or Lincoln Way app. The form is prepopulated with key vehicle information to make the process easy and fast. The program is available in 39 states on 2020 modem-equipped models. Launches in other states are planned.

Ford Insure and Lincoln Motor Company Insure policyholders consent to be enrolled in Nationwide’s SmartRide usage-based insurance program and will share their vehicle connectivity information with Nationwide for the initial six-month policy.



Once customers purchase a policy, the connected vehicle will track and share distance driven, hard braking and accelerating, idle time and night driving to establish a policy rate for renewal. Data is shared with Nationwide through the vehicle’s embedded modem, eliminating the need for a special app or vehicle plug-in device.

This is the latest way Ford is improving the customer experience, said Elena Ford, chief customer experience officer at Ford Motor Company. 

General Motors has a similar program called OnStar Smart Driver, a system that tracks a driver's driving and records their habits and gives drivers a driver score, a monthly report and interactive graphs and maps. 

There is no cost for customers to join Smart Driver. All they need is the OnStar basic plan, which comes free for five years on new vehicles.

Progressive Insurance offers a usage-based insurance rating program, called Snapshot, that allows customers to potentially save money based on their actual driving habits. Customers who enroll in Snapshot mobile use their smartphone to collect data through the app. Progressive will use this data to calculate a driver score.

3 comments about "Ford, Lincoln, Partner With Nationwide To Reward Safe Driving".
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  1. R MARK REASBECK from www.USAonly.US , February 24, 2020 at 5:57 p.m.

    this is the same thing as having the Geico lizard in yoiur passenger seat EVERYWHERE you go, Or the Annoying progressive Chick, or the Emu.   Disguised under the banner of" graet insurance rates", you are being watched for good or bad.  WHY People, do you want this?
    All I can se is insurance getting out of claims and placing blame on your 'irratic" driving habits that is recorded in a black box in all cars form 2015 forward.  And if you have a pre-2015 car, there's always the "Convienience" of the APP which records your GPS location of

    "...tracks a driver's driving and records their habits and gives drivers a driver score, a monthly report and interactive graphs and maps. There is no cost for customers to joinour car and can record your speed .    "

    YES, there is a cost..............YOUR PERSONAL FREEDOM.  Do a (Ford)Pass on this intrusion and kick it to the curb.   The fake word here to sucker people >>>>>>REWARD!!!

  2. Ed Papazian from Media Dynamics Inc, February 24, 2020 at 8:13 p.m.

    Mark, the Geico lizard is no longer available. An internet poster informs us that he has just tossed his hat in the ring to be the Dem's candidate for POTUS and the same source---possibly a Ukrainian troll?---- is reporting that early surveys have him leading that dreary pack of angry wannabies and dreamers who have been slugguing it out in those TV "debates" by ten points. The Geico lizzard's main advantage is that he's cute. But will that be enough?

  3. R MARK REASBECK from www.USAonly.US , February 24, 2020 at 9:37 p.m.

    Ed, you may be on to something (I gotta stop using my Smart phone to respond, my spelling is horrible)
    The Geico lizard is a logical candidate, but he may be too "green" to accept the challenges.
    Although, if they try to take him out by removing his tail.............he can grow another.
    He also  makes for a perfect candidate , because I believe he has a forked tongue, and he can lick his eyebrows.  He eats bugs, so State Dinners will be a little creepy/crawly.
    But the real question is, will the people accept a President with an Australian Accent??

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