Nielsen Report Finds 'Heavy Sports Viewers' Remain Heaviest Viewers Even Without It
- by Joe Mandese @mp_joemandese, April 16, 2020
The stadiums may be empty, but America's heaviest TV sports viewers appear to be maintaining their heavy TV viewing levels, albeit not with live sports programming. That's the conclusion of a special report from Nielsen analyzing the impact on sports viewing during the COVID-19 pandemic.
The analysis above shows the …
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