Net Media Usage Effect Of Pandemic: TV, Streaming Boom, But Outdoor Media Erodes
- by Joe Mandese @mp_joemandese, April 28, 2020
The net effect -- difference among those Americans saying they are using a medium more vs. those who say they are using it less -- indicates video streaming and live TV have benefitted the most from the stay-at-home effects of the COVID-19 pandemic. That's based on a Research Intelligencer analysis …
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