A Month Into Pandemic, Ad Plans Become Significantly More Disrupted
- by Joe Mandese @mp_joemandese, May 7, 2020
A month after benchmarking the impact the COVID-19 is having on the advertising plans of U.S. ad executives, the disruption has grown much more pronounced, according to the third wave of a series of tracking studies fielded by Advertiser Perceptions.
The latest wave, which interviewed 151 advertisers and media …
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