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Bundling Strategy Due For A Rude Awakening

Cable, satellite and telephone operators -- chasing interactive consumers with bundled video, voice and data services -- are about to enter the twilight zone, or a competitive dimension in which things aren't always what they seem or as expected. It is already evident in changing business models, strategies and growth forecasts that were solid just a year ago -- none of which, of course, will help boost lagging stock prices.

Read the whole story at The Hollywood Reporter, October 25, 2005 »

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