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State Farm Takes Different Approach To Halloween

State Farm aims to meet consumers where they are at during this pandemic-plagued Halloween season. “Taking an all-digital approach to align with the virtual nature of the holiday this year, State Farm is debuting a series of Halloween online video spots, centered around the insight that Halloween is the number one favorite holiday among millennials and that even when things gets downright scary, State Farm is there,” according to Reel Chicago.  The spots range from 6-to-30 seconds and take company spokesman “Jake” through a series of spooky Halloween situations.

Read the whole story at Reel Chicago »

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