• by Ray Schultz , October 28, 2020

Email is by far the most widely used channel for employee communications at SMBs, despite the perceived boom in Zoom use, according to a study by TriNet.  

The channels, ranked by usage, are: 

Email — 71% 

Video conference — 47%  

SMS — 46%  

Team chat apps — 35% 

Chat forum — 10%

Other — 8%  

The email tally includes seven in 10 very small firms and four in five small to mid-size companies. The study states that Zoom stock has grown by more than 370% during this period. But “video has yet to kill email,” it claims.

Release of the findings accompanies the launch of Rise, a hub for sharing stories and perspectives by workers.  

TriNet also reports that 30% of employees see access to communication platforms as a factor in choosing where they will work.