It’s not a pickup from Hyundai or Kia (the obvious choices) starring in a Korean TV series. Instead, it’s the Chevrolet Colorado, from General Motors, that inked the deal for its midsize
pickup. “The Colorado, the first and only American pickup to be sold in the Asian country, can be seen on the ‘House on Wheels’ series, whose second season recently began
airing,” per GM Authority. Last year, the show recorded the highest viewer ratings on Korean television.
Read the whole story at GM Authority »
