• by Karlene Lukovitz  @KLmarketdaily, June 22, 2021

Amazon and Disney have joined forces to use this year’s Prime Day event to lend a supersize boost to the former’s base of Fire Stick and Fire Tablet users and the latter’s streaming subscribers.

Amazon is not only offering discount pricing on the devices — the Fire Stick Lite is priced at just $17.99 and the 4K version at $24.99 during the two-day event, for instance — but throwing in three free months of the Disney Bundle (Disney+, ESPN+ and Hulu).

The free bundle deal is open only to new and returning subscribers who have not been subscribers for at least 30 days, and is available only during the Prime Day event, June 20 to 22.

At the end of the promotion period, subscribers will pay the standard $13.99 per month for the Disney Bundle.