• by Steve McClellan  @mp_mcclellan, July 14, 2021

Data analytics and programmatic media company MiQ has appointed Katherine Strieder Global Chief Product Officer.

Strieder previously served as Chief Product Officer, Data & Technology at GroupM.

In her new role she will focus on product innovation, the company’s technology, and data partnerships, She is also tasked with aligning MiQ’s inclusion and diversity goals towards higher representation of BIPOC and female employees within the product organization.

Strieder is also joining MiQ’s newly formed Operational Board which is responsible for the day-to-day running of the business.

She reports to MiQ Global Chief Strategy Officer Paul Silver.

Prior to GroupM Strieder held senior product development roles at Pubmatic, IPOMWEB and Adobe.

This story has been revised to correct several inaccuracies in the information initially supplied by MiQ.