The NBA is opening a store in London, England, in partnership with Fanatics and Lids. It is the league’s first retail store in the United Kingdom and will be a “flagship,” store per
the NBA. “The interior pays homage to the NBA’s presence in London, including international games, U.K. athletes who played in the NBA and the 2012 London Olympics,” per NY
. The flagship NBA Store in the United States is in New York.
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