• by Les Luchter , August 16, 2021

Ricardo Trejo, formerly group creative director at VMLY&R/Red Fuse, has joined Walton Isaacson as executive creative director. He replaces Milton LeBron, who left the agency for personal reasons.

With a background heading campaigns for Black, Latino, and LGBTQ+ markets, as well as general audiences, agency founder and CEO Aaron Walton boasted that Trejo, who speaks seven languages, “really leverages the power of diversity in the fullest sense of the word.”

Trejo will head creative for all WI clients, including Lexus, McDonalds, and JPMorgan Chase, as well as pro-bono initiatives and new business.

At Red Fuse, Trejo’s duties included commerce creative lead on Colgate-Palmolive for North America. Prior to that, he had been vice president-creative director at Geometry. He also worked at Uniworld, GlobalHue, Young & Rubicam and The Concept Farm for clients such as Citibank, Cheerios and Walmart.  

Further continuing its recent hiring spree, Walton Isaacson has also tapped Jamila Price in the new position of digital media director and Tim Wright as senior head of human resources.

Price was formerly director of digital investment at Publicis Groupe and Wrights was HR director at GP Generate.

In another new hire, Alex Haglund, freelance art director in New York, joins the Los Angeles office as associate creative director. 

Walton Isaacson also announced the following promotions: 

• Juan Bonilla to executive vice president, account services, from senior vice president/head of new business development/multicultural and diversity. His current clients include JPMorgan Chase, Amazon, and BMS. 
• Carin Lang to senior vice president client finance, from vice president, client finance.
• Amanda Lewensky to senior account director, from account director.
• Kevin Simcox to creative director, from associate creative director, where he’s led teams on McDonald’s, Lexus, Spalding and Miller Coors.
• Erika Saca to creative director, from associate creative director, where she’s worked on Lexus, NYPD, Unilever’s Emerge, DevaCurl and McDonald’s, and currently leads the agency’s work for The Ad Council.   
• Mandana Wright to associate creative director/copywriter, from copywriter on accounts such as Lexus, McDonald’s, Nestle and VOTE PSA.    
• Eli Nieves to senior copywriter, from copywriter.   
• Camila Witt to art director from junior art director, where her commercials included  Lexus’ “School Bus.”
• Margaret Sansom to client finance director, from finance manager
• Brielle Defilippis to account supervisor, from senior account executive. 
• Quin Stephen to media finance supervisor, from account executive.
• Roberta Hays to account executive, from assistant account executive